Digital Product Design
Should I build an app or a website?
App developers sell apps. Web developers sell websites. Here's an honest answer from someone with no skin in the game. And a framework for deciding before you brief anyone.
05 Jun 2026
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Digital Projects
Awesome! Another blown development budget.
After 20 years in digital, I've never seen a project delivered on time, on budget, and at the quality promised. The worst failures aren't missed deadlines: they're solving the wrong problem entirely.
05 Jun 2026
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Artificial Intelligence (AI)
With AI you can build your digital projects yourself
The short answer is yes: you actually can build your own digital projects with AI. The longer answer is that the number of people who can drive AI well enough to do it properly is a handful.
05 Jun 2026
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Digital Product Design
Still building before designing?
A real-world architect turned digital problem-solver on why skipping the design phase still kills digital projects, and why AI has made the problem significantly worse.
05 Jun 2026
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Digital Projects
Is your CFO still glaring at you about your digital ROI?
South African businesses consistently overpay for digital work, not because local rates are high, but because they buy solutions before they've defined the problem. Here's why your ROI isn't where it should be.
05 Jun 2026
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Artificial Intelligence (AI)
Getting real benefits from AI
After nine articles about what goes wrong, here's what actually works. The answer is simpler than you'd expect, and harder than most businesses are willing to commit to.
05 Jun 2026
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Digital Projects
Feel like you are getting ripped off with digital projects?
Digital pricing in South Africa is genuinely opaque. And that opacity almost always works against the buyer. Here's how to make sense of quotes, what to compare, and when to get an independent expert involved.
05 Jun 2026
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Artificial Intelligence (AI)
How can AI actually help my business?
Not transformation. Acceleration. Here's an honest account of what AI has actually done for a digital practice, and what it could do for yours, if you bring the right thinking to it.
05 Jun 2026
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Digital Projects
How do I not get ripped off by agencies?
Before blaming your agency, ask yourself an honest question: am I actually being ripped off, or does it just feel that way? Here's how to use AI (and human expertise) to find out.
05 Jun 2026
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Artificial Intelligence (AI)
What are the risks of bringing AI into my business?
The data privacy chain is terrifyingly complicated. Hallucinations are real and largely unguarded against. And AI makes you feel thorough when you aren't. Here's what to actually watch for.
05 Jun 2026
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